Exceptional Music Meets Exceptional Spirits - The 2023 Spirits List

Prepare to indulge in a world-class libation experience at the 2023 Telluride Jazz Festival, where exceptional music meets exceptional spirits.

We are thrilled to announce that we have partnered with Hotaling & Co. to curate a remarkable assortment of craft tequila, whiskey, and gin for our festivalgoers. We are also excited to welcome back Tito’s Handmade Vodka. Along with a variety of classic cocktails, Tito’s and Natalie’s Orchid Island Juice Company will be serving the best Tito’s lemonades featuring handmade vodka and the finest fresh lemonade at the 2023 Telluride Jazz Festival. Cheers!


Telluride Jazz Festival

Hotaling & Co

Hotaling & Co.’s expertise in crafting premium spirits complements the vibrant and eclectic atmosphere of our festival. From smooth and velvety tequilas, to rich and complex whiskeys, to refreshing and aromatic gins, the selection will surely captivate the discerning palates of jazz enthusiasts and spirit connoisseurs alike. Whether sipping on a perfectly crafted cocktail or enjoying a neat pour, the collaboration with Hotaling & Co., ensures that both jazz and spirit enthusiasts are in for an unforgettable time.

Hirsh Selected Whiskeys

Available in GA, VIP and Patron

Hirsch’s newest offering, The HORIZON, honors their forward-looking nature: steadfast, determined, moving onward at a brisk pace, forever in search of the next adventure. The HORIZON isn’t an end result, a destination on a map; it’s something we spend our lives in search of. The HORIZON combines two straight bourbons distilled in Lawrenceberg, Indiana: 94% of the blend is distilled from a traditional mash bill and aged a minimum of 4 years. The remaining 6% is distilled from a “high rye” mash aged 6 years for added complexity.

VIPs and Patrons! Keep your eye out for exclusive tastings from Hirsh’s small batch offerings (only available in VIP Lounge).


Severo Tequila

Available in GA, VIP and Patron

By creating Severo, we propose to pay homage to that Mexico of recalcitrant nationalism, which knows that tequila is drunk straight and in small sips, which fully enjoys the full flavor experience provided by a Weber agave that waited 7 years to reach the palate; to the deep and one-piece Mexico, which appreciates a tequila made as in the time when things were done well, or not done at all. Severo is an authentic tequila, made exclusively with blue weber agave from the lands of Tequila; treated with the greatest care and affection to extract the soul of these succulent plants and the lands of the region.


Fiero Infused Tequila

Available in GA, VIP and Patron

A bold and unapologetically fiery new pepper-infused iteration that is set to ignite your palate. Naturally infused with vine-ripened serrano peppers from local Jalisco farmer's markets, Fiero Serrano Tequila has a crisp, fresh taste to elevate your tequila experience.

VIPs and Patrons! Meet folks from the Fiero Team while sampling exclusive Fiero Infused Tequila drinks.


Junipero Gin

Available in GA, VIP and Patron

The first of its kind, Junipero fearlessly led the birth of American craft gin in 1996. Junípero is Spanish for juniper berry the main botanical in gin. Hell bent on elevating juniper & citrus flavors, the distilling team forged a new path by crafting each batch of Junipero in a small copper pot still, scouring the globe for the most expressive botanicals, and boldly bottling at an unfiltered 98.6 proof. Decades later Junipero is still made by hand in San Francisco and celebrates those who break with convention to pursue an original path.


Tito’s Handmade Vodka

Available in GA, VIP and Patron

Tito’s Handmade Vodka is America’s Original Craft Vodka. In 1997, Bert “Tito” Beveridge, now a 50-something geophysicist, obtained the first legal permit to distill in Texas and created Tito’s Handmade Vodka. Tito’s distills its corn-based vodka using old-fashioned pot stills and the vodka is naturally gluten-free.

Nothing beats a Tito’s Lemonade! Tito’s and Natalie’s Orchid Island Juice Company will be serving the best Tito’s lemonades all weekend long featuring handmade vodka and the finest fresh lemonade.


Patron & VIP Craft Cocktail Experience

The Telluride Jazz Festival offers a top-notch and complimentary cocktail menu as part of the Patron and VIP Experience. Join our Andrés Vargas-Johnson for a one-of-a-kind craft cocktail experience. These expertly curated drinks use premium ingredients sure to keep the festival spirit going all weekend long!

Patron and VIP pass holders can also enjoy special daily tastings in the VIP Lounge with Hirsh Selected Whiskeys, Severo Tequila and Junipero Gin.

Patron and VIP Passes are still available! Both passes feature luxurious festival enhancing amenities including complimentary bars with beer, wine and specialty cocktails throughout the festival.

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